For the most part, you cannot change cost of sale, commissions, or your overhead. Those costs are pretty much fixed. What can and very often does change because of lack of an effective lead tracking system is the marketing. Any sales acquisition cost over the 10% you budgeted for marketing/advertising eats into your profit margins. As we all know with marketing, the sky is the limit as far as how much a...
nissan pathfinder 2002
For the most part, you cannot change cost of sale, commissions, or your overhead. Those costs are pretty much fixed. What can and very often does change because of lack of an effective lead tracking system is the marketing. Any sales acquisition cost over the 10% you budgeted for marketing/advertising eats into your profit margins. As we all know with marketing, the sky is the limit as far as how much a...